• Birla Cellulose is utilizing blockchain technology to ensure customers know where their products are sourced and that everything is sustainable.
• Blockchain is used to give full transparency of who’s involved in the process and where the money is going.
• The company has developed a network called Green Track which captures traceability of each item from origin to final product, with information shared among stakeholders and shareholders alike.
Using Blockchain for Product Traceability
Birla Cellulose is utilizing blockchain technology to ensure customers know where their products are sourced, that everything is sustainable, and that everyone involved in the process has full knowledge of where the money is going.
Green Track Network
The company has developed a network known as Green Track which captures traceability of each item from origin to final product. This information is then shared among stakeholders and shareholders alike so that everyone involved can have full awareness of what’s happening.
Sustainability in Textiles
With an increasing trend towards sustainability in textiles, fashion companies must prove that their products come from factories and warehouses with certified sustainably sourced materials such as those certified by the Forest Stewardship Council (FSC) and Sustainable Forestry Initiative (SFI).
Current chain-of-custody processes often fall short when it comes to physical or material authentication. By using blockchain technology, Birla Cellulose aims to bridge this gap by providing full transparency throughout the entire production process for all stakeholders involved.
By utilizing blockchain technology, Birla Cellulose ensures customers have full knowledge about where their products come from and how they were made. The company’s Green Track network provides transparency throughout every step of the production process so both stakeholders and shareholders can be sure they are receiving certified sustainably sourced materials.